Frequently Asked Questions

What is a Prefix URL?

Prefix links allow you to route all your podcast episode requests through our central system where you get complete web-based control over all 3rd party attribution partners you choose to integrate with (and detailed request statistics).

How can I set up a Prefix URL?

1. Generate a prefix url
2. Define any default 3rd party attribution or tracking calls you want executed with every request (optional)
3. Define any campaigns you want to activate
   1. Define the date range your campaign should be active
   2. Define any requests to watch for in this campaign (hosts/episodes to match against)
   3. Define any 3rd party links to trigger (3rd party attribution or tracking partners)
4. Install your prefix URL into your Podcast RSS feed
   1. The link should be placed in front of each of your episode links. As an example, an item record in your podcast RSS feed might look like this: With a prefix URL installed it would become:

How is Prefix Manager different than other prefix URL approaches?

The Prefix Manager Difference

Smart routing with complete dashboard control.

Traditional Prefix Problems

Requires adding a new link

for each new partner you need to support (constant editing of your RSS feeds).

Slow response times

(because each extra partner means another hop between your listener and your audio).

Fragile event chain

(a break anywhere in the chain prevents your listener from getting your episode).

No access to your own raw data

(and no API access).

Excessive data sharing

(every partner sees all of your listener data, even for the shows & episodes they are not partnering with you on).

No controls for bots or DO NOT TRACK requests

(causing larger partner costs & compliance issues).

The Prefix Manager Solution

Only one link

to install (limited technical work required)!

Only one hop

between your listener and your audio (faster response times)!

Easily integrate or remove

attribution, advertising, and other tracking or reporting partners with complete traffic control!

Create & manage campaigns

that work the way you do (many configuration & customization options)!

Partner calls are performed asynchronously

in the background (partner problems won't affect your listener experience)!

Effortlessly manage & block bot traffic

from wasting your partner resources and budget (while also understanding how bots affect your true metrics)!

Properly manage & respect

your audience "Do Not Track" requests (without skewing your true metrics)!

Realtime reports & metrics

available to you 24/7 on demand (including your raw request logs)!

Export IP addresses

of your listeners to use in your marketing & retargeting efforts!

API access

to all your data (including your raw request logs)!

Advanced alerting options

can let you know about configuration or traffic issues as well as when an episode goes viral (or other out-of-the ordinary things that might be occurring with your traffic)!

Associate your RSS feeds

at no extra cost for additional monitoring, advanced campaign configuration options, & detailed reporting on an episode-by-episode basis!

What is a Redirect URL?

Redirect links allow you to route traffic to the location of your choice (and change the destination and routing rules whenever and as often as you like).

How can I set up a Redirect URL?

1. Generate a redirect url
2. Define your default redirect (where to send traffic if no redirection rules apply)
3. Define your redirection rules
   1. Define the substring you want to match against a user agent
   2. Define the location to send this type of traffic to
4. Define any default 3rd party attribution or tracking calls you want executed with every request (optional)
5. Define any campaigns you want to activate
   1. Define the date range your campaign should be active
   2. Define any requests to watch for in this campaign (hosts/episodes to match against)
   3. Define any 3rd party links to trigger (3rd party attribution or tracking partners)
6. Share/use your redirect URL wherever you like

What is an Invisible Pixel?

Invisible pixels can be called via img tags in your web applications and allow you to control and mask 3rd party attribution and tracking services (and change the 3rd party integrations whenever and as often as you like).

How can I set up an Invisible Pixel?

1. Generate an invisible pixel URL
2. Define any default 3rd party attribution or tracking calls you want executed with every request (optional)
3. Define any campaigns you want to activate
   1. Define the date range your campaign should be active
   2. Define any requests to watch for in this campaign (hosts/episodes to match against)
   3. Define any 3rd party links to trigger (3rd party attribution or tracking partners)
4. Install your invisible pixel URL wherever you like

What is a Custom HTML Page?

Custom HTML pages allow you to render whatever HTML you like while also controlling and masking 3rd party attribution and tracking services (and change the 3rd party integrations whenever and as often as you like).

How can I set up a Custom HTML Page?

1. Generate an HTML URL
2. Define any default 3rd party attribution or tracking calls you want executed with every request (optional)
3. Define any campaigns you want to activate
   1. Define the date range your campaign should be active
   2. Define any requests to watch for in this campaign (hosts/episodes to match against)
   3. Define any 3rd party links to trigger (3rd party attribution or tracking partners)
4. Share/use your Custom HTML URL wherever you like